Get your inner Smurf unlocked, with
a lineup of Fenty Beauty + Fenty Skin
must-haves that pop.


NEW + LIMITED EDITION
SMURFETTE IT UP +
FEEL BLUE’TIFUL


NEW
THE CLEAR THINKER
CLARIFYING SHAMPOO
Break through the buildup—clarify + boost
shine with a color-safe shampoo
infused with Salicylic Acid.


LIMITED EDITION
BORN TO DEW YOUR BODY RIGHT
Back by popular demand: Body Lava Body Luminizer.
TODAY’S FORECAST: HOT FENTY FAVES
Soak in the sun with the ultimate summer staples.
SAY HELLO TO YOUR NEW GLOW
Hit refresh with our latest drops + bestsellers.

Get a free “Friend of Mine” CD with a $65+ Smurfs Crew collection purchase.
SHOP NOW
Secure a Pro Filt’r Soft Matte Foundation for your shelf + on the go.
USE CODE: YAYMINI
Add the full size and mini to your cart + enter code at checkout.

Give it up for Gloss Bomb Universal Lip Luminizer. It's the boss of all glosses—literally.
SHOP LIP
10 flexible shades with a glowy, radiant finish—no whitecast.
HYDRA VIZOR HUEZ
Must-haves that are packed with nourishing ingredients for soft, moisturized skin.
SHOP BODYCARE
Enhance your pout with Trace’d Out—now in more creamy colors that last 8 hours.
SHOP NOW
Cold weather can’t stop you with these complexion faves by your side.
SHOP COMPLEXION
Cop the reparative lineup that won an Allure Readers’ Choice Award.
SHOP NOW
MORE FAVES, LESS FOMO
Move quick—these limited-edition drops are about to dip.
FENTY’S GOT YOUR BACK
Our exclusive services will answer all your needs.
THE FENTY BEAUTY BRANDS
Rihanna's vision of haircare, makeup, skincare + fragrance for all.