THEY’LL TREAT YOU RIGHT

It’s love at first sight with these forever faves.

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CATCH YOU IN EVERY COLOR

Swipe on a hue for every mood.

NEW

SET, EXTEND +
DEFEND—WITHOUT
THE WEIGHT

Meet Set It Down Superfine Blurring Setting Powder.

NEW

THE HEAD-TURNING POWER
OF A GOOD HAIR DAY

Top off your look with notes of warm florals, amber, yuzu,
coconut, vanilla + sandalwood.

TODAY’S FORECAST: HOT FENTY FAVES

Soak in the sun with the ultimate summer staples.

BESTSELLER

Open product shot of Gloss Bomb Stix Shimmer in shade Fussy on a concrete background.

Gloss Bomb Stix High-Shine Gloss Stick — Shimmering Fu$$y

Gloss Bomb Stix High-Shine Gloss Stick

Trace'd Out Longwear Waterproof Pencil Lip Liner — Thugz Blush Too

Trace'd Out Longwear Waterproof Pencil Lip Liner — Thugz Blush Too

Trace'd Out Longwear Waterproof Pencil Lip Liner

BESTSELLER

Open container showing The Homecurl Curl-Defining Cream

The Homecurl Curl-Defining Cream before and after results after one use on curly hair

The Homecurl Curl-Defining Cream

BESTSELLER

Open container of Fenty Parfum Body Creme on a light beige background.

Close-up of the Fenty Parfum Bode Creme container top.

Fenty Parfum Body Crème

BESTSELLER

Open compact of the Invisimatte Setting Powder and sponge on a light background.

A smear of the Invisimatte Instant Setting Blotting Powder on a light background.

Invisimatte Instant Setting + Blotting Powder

LUMINOUS

Soft'lit Naturally Luminous Longwear Foundation — 420

Soft'lit Naturally Luminous Longwear Foundation — 420

Soft'lit Naturally Luminous Longwear Foundation

BESTSELLER RIHANNA'S FAVE

An open tub of Butta Drop Whipped Oil Body Cream with Tropical Oils + Shea Butter on a lilac background.

Model wearing Jumbo Butta Drop Whipped Oil Body Cream with Tropical Oil + Shea Butter.

Butta Drop Whipped Oil Body Cream with Tropical Oils + Shea Butter

3 sizes 5 shades

cherry dub pore purify'r gel cleanser on lavender background

Rihanna washing her face with Cherry Dub Gel Cleanser.

Cherry Dub Pore Purify'r Gel Cleanser with Niacinamide + Aloe Juice

DIAMOND BOMB COLLECTION

Comin' to drip you head-to-toe in diamonds + next level illumination.

NEW VIRAL FAVE

Diamond Bomb All-Over Diamond Veil — Lavender Luv'r

Diamond Bomb All-Over Diamond Veil — Lavender Luv'r

Diamond Bomb All-Over Diamond Veil

BESTSELLER NEW

Gloss Bomb Stix High-Shine Gloss Stick — How Many Carats?!

Gloss Bomb Stix High-Shine Gloss Stick — How Many Carats?!

Gloss Bomb Stix High-Shine Gloss Stick

LIMITED EDITION NEW

Body Lava Body Luminizer — How Many Carats?!

Body Lava Body Luminizer — How Many Carats?!

Body Lava Body Luminizer

LIMITED EDITION

Open shot of Shadowstix Diamonds Diamond Veil Eyeshadow Stick in shade How Many Carats?! on a concrete background.

Model wearing Shadowstix Diamonds Diamond Veil Eyeshadow Sticks in shade How Many Carats?!.

Shadowstix Longwear Eyeshadow Stick

NEW VIRAL FAVE

Diamond Bomb All-Over Diamond Veil — Pink Ice

Diamond Bomb All-Over Diamond Veil — Pink Ice

Diamond Bomb All-Over Diamond Veil

LIMITED EDITION

Open shot of Shadowstix Diamonds Diamond Veil Eyeshadow Stick in shade Miss Prissy on a concrete background.

Model wearing Shadowstix Diamonds Diamond Veil Eyeshadow Sticks in shade Miss Prissy.

Shadowstix Longwear Eyeshadow Stick

NEW VIRAL FAVE

Diamond Bomb All-Over Diamond Veil — Trophy Wife

Diamond Bomb All-Over Diamond Veil — Trophy Wife

Diamond Bomb All-Over Diamond Veil

LIMITED EDITION

Open shot of Shadowstix Diamonds Diamond Veil Eyeshadow Stick in shade Champion on a concrete background.

Model wearing Shadowstix Diamonds Diamond Veil Eyeshadow Sticks in shade Champion.

Shadowstix Longwear Eyeshadow Stick

Complexion product shot with swatches of Eaze Drop Skin Tint, Eaze Drop Skin Tint Stick, Pro Filter Powder Foundation, Pro Filter Soft Matte Liquid Foundation.

COMPLEXION CHEAT SHEET

Find the right base for your face—all in one place.

Model wearing Trace'd Out Pencil Lip Liner and holding Trace'd Out Lip Pencil Liner in Coal Blooded.

FENTY ARTISTRY TIPS

Breaking down makeup looks that everyone's talking about.

Rihanna wearing Soft'lit Luminous Longwear Foundation.

RIHANNA'S LOOKS

All the deetz on Rihanna's latest beauty looks to recreate at home.

THE FENTY BEAUTY BRANDS

Rihanna's vision of haircare, makeup, skincare + fragrance for all.

fenty hair

fenty beauty

fenty skin

image of Rihanna in black and white with long straight dark hair

fenty fragrance